Genius Pub-lications

Once upon a time people thought the earth was flat.

After a deep dive in the Media Labs our chemists hit the Genius Pub to swap breakthroughs and shake up the game. This is where the real alchemy happens—breaking down trends, mixing ideas and publishing marketing moves that actually drive results.

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Research Lab to your inbox.

Get the latest insights from our
Research Lab to your inbox.

Genius Pub-lications

After a deep dive in the Media Labs our chemists hit the Genius Pub to swap breakthroughs and shake up the game. This is where the real alchemy happens—breaking down trends, mixing ideas and publishing marketing moves that actually drive results.

Get the latest insights from our Research Lab to your inbox.

After a deep dive in the Media Labs our chemists hit the Genius Pub to swap breakthroughs and shake up the game. This is where the real alchemy happens—breaking down trends, mixing ideas and publishing marketing moves that actually drive results.

Choosing the Right Marketing Agency for Your Business

Choosing the Right Marketing Agency for Your Business Estimated Reading Time: 8 minutes Key Takeaways Assess experience through industry-specific case studies. The best agencies offer a comprehensive range of services. Transparency in pricing is crucial for evaluating value. Feedback from various sources can offer valuable insights. Opt for agencies with proven market expertise. Table of…

Read More

Mastering Local Advertising: How to Combine SEO, Paid Ads, and Community Power for Maximum Impact

Mastering Local Advertising: How to Combine SEO, Paid Ads, and Community Power for Maximum Impact *Estimated Reading Time: 7 minutes* Key Takeaways Mastering local advertising is crucial for small business survival. Effective strategies create a bridge to community awareness and customer loyalty. A blend of digital marketing and local engagement drives growth. Table of Contents…

Read More

How to Improve My Business Website: A Strategic Guide for Better Performance

How to Improve My Business Website: A Strategic Guide for Better Performance *Estimated Reading Time: 10 minutes* Key Takeaways Best practices in web design for conversions Effective SEO strategies Website speed optimization tips Choosing the right platform for your business Creating high-converting landing pages Table of Contents Best Website Design Practices for Conversion SEO Optimization…

Read More

How to Hire the Right Marketing Consultant (Without Getting Burned)

How to Hire the Right Marketing Consultant (Without Getting Burned) Let’s cut to the chase – your business needs marketing muscle, but hiring the wrong “expert” can burn cash faster than a failed Super Bowl ad. Whether you’re scaling up or just getting started, this guide will help you navigate the marketing talent landscape without…

Read More

From Legacy to Lost: Jaguar’s Identity Crisis

This breakdown came straight out of the Chemist Media lab — where we dissect what works, what doesn’t, and why it matters. Originally published here: From Legacy to Lost: Jaguar’s Identity Crisis | LinkedIn this opinion piece is not to take shots, but to spotlight the gap between creative ambition and brand accountability. It’s not…

Read More
AI brain

The AI Revolution in Digital Marketing: A Complete Guide to Transforming Your Strategy

The AI Revolution in Digital Marketing: A Complete Guide to Transforming Your Strategy Estimated Reading Time: 8 minutes Key Takeaways Understand how AI is transforming digital marketing strategies. Learn practical ways to implement AI in ad targeting and customer segmentation. Discover the best AI tools suitable for small businesses. Table of Contents Introduction to AI…

Read More
Dial that shows reputation of a company

How to Fix a Bad Online Reputation: Proven Strategies for Recovery

How to Fix a Bad Online Reputation: A Complete Recovery Guide Estimated Reading Time: 10 minutes Key Takeaways Understanding the root causes of a bad online reputation is essential before taking action. Own up to past mistakes and take responsibility to rebuild trust. Implement effective strategies like creating positive content and engaging with your audience.…

Read More

Small Business Marketing Success Stories: Real-World Wins

Small Business Marketing Success Stories: Real-World Wins Looking for some marketing inspiration? Get ready to dive into some seriously impressive small business marketing success stories that’ll have you itching to level up your own strategy. From creative digital campaigns to local advertising wins, these real-world examples prove that with the right approach, small businesses can…

Read More
Blog article image

Marketing Strategies for Startups: That Work!

Marketing Strategies for Startups: That Work! Estimated Reading Time: 10 minutes Key Takeaways Startups can overcome marketing challenges with creative and cost-effective strategies. Focusing on digital marketing channels, which can be affordable, can lead to a degree of scalable growth. Leveraging personal networks and creating compelling offers helps in acquiring first customers. Consistent evaluation and…

Read More

Choosing the Right Marketing Agency for Your Business

Choosing the Right Marketing Agency for Your Business Estimated Reading Time: 8 minutes Key Takeaways Assess experience through industry-specific case studies. The best agencies offer a comprehensive range of services. Transparency in pricing is crucial for evaluating value. Feedback from various sources can offer valuable insights. Opt for agencies with proven market expertise. Table of…

Read More

Mastering Local Advertising: How to Combine SEO, Paid Ads, and Community Power for Maximum Impact

Mastering Local Advertising: How to Combine SEO, Paid Ads, and Community Power for Maximum Impact *Estimated Reading Time: 7 minutes* Key Takeaways Mastering local advertising is crucial for small business survival. Effective strategies create a bridge to community awareness and customer loyalty. A blend of digital marketing and local engagement drives growth. Table of Contents…

Read More

How to Improve My Business Website: A Strategic Guide for Better Performance

How to Improve My Business Website: A Strategic Guide for Better Performance *Estimated Reading Time: 10 minutes* Key Takeaways Best practices in web design for conversions Effective SEO strategies Website speed optimization tips Choosing the right platform for your business Creating high-converting landing pages Table of Contents Best Website Design Practices for Conversion SEO Optimization…

Read More

How to Hire the Right Marketing Consultant (Without Getting Burned)

How to Hire the Right Marketing Consultant (Without Getting Burned) Let’s cut to the chase – your business needs marketing muscle, but hiring the wrong “expert” can burn cash faster than a failed Super Bowl ad. Whether you’re scaling up or just getting started, this guide will help you navigate the marketing talent landscape without…

Read More

From Legacy to Lost: Jaguar’s Identity Crisis

This breakdown came straight out of the Chemist Media lab — where we dissect what works, what doesn’t, and why it matters. Originally published here: From Legacy to Lost: Jaguar’s Identity Crisis | LinkedIn this opinion piece is not to take shots, but to spotlight the gap between creative ambition and brand accountability. It’s not…

Read More
AI brain

The AI Revolution in Digital Marketing: A Complete Guide to Transforming Your Strategy

The AI Revolution in Digital Marketing: A Complete Guide to Transforming Your Strategy Estimated Reading Time: 8 minutes Key Takeaways Understand how AI is transforming digital marketing strategies. Learn practical ways to implement AI in ad targeting and customer segmentation. Discover the best AI tools suitable for small businesses. Table of Contents Introduction to AI…

Read More
Dial that shows reputation of a company

How to Fix a Bad Online Reputation: Proven Strategies for Recovery

How to Fix a Bad Online Reputation: A Complete Recovery Guide Estimated Reading Time: 10 minutes Key Takeaways Understanding the root causes of a bad online reputation is essential before taking action. Own up to past mistakes and take responsibility to rebuild trust. Implement effective strategies like creating positive content and engaging with your audience.…

Read More

Small Business Marketing Success Stories: Real-World Wins

Small Business Marketing Success Stories: Real-World Wins Looking for some marketing inspiration? Get ready to dive into some seriously impressive small business marketing success stories that’ll have you itching to level up your own strategy. From creative digital campaigns to local advertising wins, these real-world examples prove that with the right approach, small businesses can…

Read More
Blog article image

Marketing Strategies for Startups: That Work!

Marketing Strategies for Startups: That Work! Estimated Reading Time: 10 minutes Key Takeaways Startups can overcome marketing challenges with creative and cost-effective strategies. Focusing on digital marketing channels, which can be affordable, can lead to a degree of scalable growth. Leveraging personal networks and creating compelling offers helps in acquiring first customers. Consistent evaluation and…

Read More

Have a marketing problem to solve?
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Have a marketing problem to solve?
We're here to help.

Have a marketing problem to solve?
We're here to help.

Have a marketing problem to solve?
We're here to help.